> ## Documentation Index
> Fetch the complete documentation index at: https://docs.percify.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Schedule posts to Instagram, TikTok, YouTube and more

> Schedule posts to Instagram, TikTok, YouTube, Facebook, LinkedIn, X, Threads and Bluesky. Scale includes 3 accounts, Ultra 10, extras are $5 a month.

Percify schedules and publishes posts to your own Instagram, TikTok, YouTube, Facebook, LinkedIn, X, Threads and Bluesky accounts. Scheduling is included on the Scale plan (3 connected accounts) and Ultra (10 accounts). On any plan you can add extra accounts for \$5 a month each. You connect each account by signing in on the platform itself, so Percify never sees your password.

## What you need

* A brand in Percify. See [Brand DNA](/brand-os/brand-dna).
* A Scale or Ultra plan, or at least one extra account. See [credits](/percify/credits) and [payments](/percify/payments).
* For Instagram, a professional or creator account. For Facebook, a Facebook Page.

## Connect an account

<Steps>
  <Step title="Open the Social tab">
    Open your brand at [app.percify.io/home/brands](https://app.percify.io/home/brands) and pick the **Social** tab.
  </Step>

  <Step title="Press Connect on a platform">
    Each platform has a card. Press **Connect** and sign in on the platform's own page.
  </Step>

  <Step title="Come back to Percify">
    You return to the **Social** tab and see the account connected. The account is attached to this brand, so other brands never offer it by mistake.
  </Step>
</Steps>

If a platform ends the connection, the account shows **Sign in again to keep posting** and a **Reconnect** button. To remove an account, press **Disconnect** on it.

## Schedule a post

There are two ways to post:

* **From Composer.** Keep five plays, press **Autoschedule**, tick the accounts under **Where should these post?** and press **Schedule**. The publishing panel writes a caption for each play in your brand's voice. Press **Schedule** there and the plays go out at the times set in Composer **Settings** under **Autoposting**. See [Composer](/brand-os/composer).
* **One post at a time.** On the **Social** tab press **New post**. Pick the brand and accounts under **Post to**, add media from your Percify library, write the **Caption**, then choose **Post now** or **Schedule** and a date and time. Times use your browser's time zone.

The panel checks the post against each platform's rules while you type and lists anything to fix before you can post.

### TikTok

TikTok asks you to review and confirm every post. The **TikTok needs your confirmation** box asks who can see the post and has two boxes to tick: "I have reviewed the preview above and it is what I want to post." and "I agree to publish this to my TikTok account."

### YouTube

When a YouTube account is picked you can set a title of up to 100 characters (otherwise the caption's first line is used), **Who can watch** (Public, Unlisted or Private), **Made with AI** and **Made for kids**.

## Which platforms can I post to?

| Platform  | Caption limit               | Good to know                                                                                    |
| --------- | --------------------------- | ----------------------------------------------------------------------------------------------- |
| Instagram | 2,200 characters            | Needs a professional or creator account. Up to 10 images as a carousel. Reels up to 90 seconds. |
| TikTok    | 2,200 characters            | Confirm the preview and give consent before each post. Photos and video cannot be mixed.        |
| YouTube   | 5,000 characters, title 100 | Video only, one video per post. Unverified channels are capped at 15 minutes.                   |
| Facebook  | 63,206 characters           | Posts go to a Facebook Page. Accepts text-only posts.                                           |
| LinkedIn  | 3,000 characters            | One kind of media per post. Accepts text-only posts.                                            |
| X         | 280 characters              | The X account needs a payment method on X before anything publishes.                            |
| Threads   | 500 characters              | Needs an Instagram business or creator account with Threads switched on.                        |
| Bluesky   | 300 characters              | Connects with an app password. URLs and mentions count in full.                                 |

## How many accounts can I connect, and what do extra accounts cost?

| Plan                     | Accounts included                 |
| ------------------------ | --------------------------------- |
| Other plans              | None (add extra accounts to post) |
| Scale                    | 3                                 |
| Ultra                    | 10                                |
| Extra accounts, any plan | \$5 a month each, up to 50 extra  |

* The limit counts every brand in your workspace together.
* Press **Add accounts** on the **Social** tab to open **Add social accounts** and choose how many extra accounts you want in total. The panel shows what is due today and what you pay each month.
* If you have a subscription, extra accounts are added to it. Without one, you pay on a checkout page first.
* If you lower the number, "The unused part comes back as credit on your next invoice."
* If your plan changes and you have more connected accounts than it allows, Percify disconnects the most recently connected ones above the limit. This is checked once a day.

## Let Autopilot post for you

In Composer **Settings**, turn on **Autopilot**. It posts at your Autoposting times, chooses which plays to post by what performs, and learns from each result.

* It posts to Instagram, Facebook and YouTube accounts. It posts to TikTok only after you allow it with **Let it post to TikTok**: choose **Post directly** (live at each slot, public) or **Send to my drafts** (you post it from TikTok).
* It keeps the next 48 hours filled. **Fill now** fills the open slots straight away.
* If three posts in a row do not go out, Autopilot switches itself off and tells you why.
* Without an account it says "Connect an account under Social to start." Without scheduling on your plan it says "Posting needs Scale, or an extra account added under Social."

## FAQ

<AccordionGroup>
  <Accordion title="Where do I see what is scheduled and what went out?">
    The **Social** tab lists recent posts under **Scheduled and sent** with a status: Scheduled, Publishing, Posted, Partly posted, Failed or Cancelled. The **Analytics** tab in Composer has a calendar of every post. See [post performance](/brand-os/post-performance).
  </Accordion>

  <Accordion title="Can I post without the Scale plan?">
    Yes, by adding an extra account for \$5 a month. Without scheduling you can still download Composer plays and campaign pieces and post them yourself.
  </Accordion>

  <Accordion title="Does Percify post my campaign pieces automatically?">
    No. Campaign pieces are downloaded or exported. Autopilot and Autoschedule post Composer plays. You can post any image or video from your Percify library with **New post**.
  </Accordion>
</AccordionGroup>

## Related

<CardGroup cols={2}>
  <Card title="Make UGC hook and split-screen posts" href="/brand-os/composer">The plays you schedule.</Card>
  <Card title="Track views on scheduled posts" href="/brand-os/post-performance">What is measured after a post goes out.</Card>
  <Card title="How Percify credits work" href="/percify/credits">Plans and what they include.</Card>
  <Card title="Payments" href="/percify/payments">How billing works.</Card>
</CardGroup>
